EA AT GAMESCOM 2011

EA TO SHOWCASE THE YEAR’S BEST ENTERTAINMENT AT GAMESCOM 2011 Top IP Transforming to Year Round Digital Businesses Across Console, Online, Mobile and Social  Electronic Arts (NASDAQ:ERTS) will showcase the best of interactive entertainment at this year’s gamescom in Cologne, Germany. The company’s top intellectual properties are set to delight visitors, highlighting this year’s blockbuster launches and offerings for console, mobile phones, tablets and the Web. Jens Uwe Intat, Senior Vice President of EA European Publishing, said, “The old model of making games every few years to coincide with new hardware launches is gone. We have a very powerful set of games for today’s consoles, and now we offer that IP to players as year-round entertainment across all of their devices and platforms. We’re looking forward to our fans’ response when they get hands-on with our line-up at the show – we think they’ll like what they see”. Highlights at the show include: ·         350 gaming stations at the EA booth allowing more consumers than ever before to get hands-on play with each game. ·         FIFA 12: Huge space that puts players on the pitch to experience the gameplay action. ·         Battlefield 3™: A dedicated 64-person multiplayer area with the most authentic modern shooter experience of the year. ·         STAR WARS®: The Old Republic™: 36 hands-on stations with Origin Worlds and 16 hands-on stations for PvP.  ·         Need for Speed™ The Run: Get behind the wheel in a race for your life from the Golden Gate to the Empire State. ·         The Sims™ 3 Pets: Hands-on play on all platforms ·         Mass Effect™ 3: A high octane alien invasion adventure explodes in an all-out galactic war. The time has come to join the war effort and experience the industry’s most critically acclaimed RPG first-hand. ·         The Sims™ Social: The Sims on Facebook® – coming soon! ·         The Secret World: Funcom producers will be showing an exciting live demo in one of many dungeons, highlighting combat, progression and boss fights. keep your eye's on games booth for all the updates from these awesome games from EA...