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GAME & gamestation get set for explosive Battlefield 3 midnight launches

Fans can get their hands on the third instalment of the cult series at GAME and gamestation stores on 28 ^th October 2011

GAME, official launch partner for Battlefield 3, is getting ready for ‘battle’ as it opens its doors at midnight this Friday 28 ^th October for the launch of the third instalment in the Battlefield series, Battlefield 3.

510 GAME and gamestation stores* across the country will be opening their doors at midnight on 28th October, giving Battlefield fans the chance to experience the combined arms battles and massive destruction of Battlefield 3 at the first moment it is officially available.

GAME’s flagship store on Oxford Street will be holding the official UK midnight launch with TV presenter and Battlefield fan, Jason Bradbury as host of the highly anticipated event. On the night, stock of the game will arrive just before midnight in a style inspired by Battlefield 3.

Battlefield enthusiasts will also get the chance to see what it’s like to actually be part of the game with a green screen offering exclusive photographs in cells from the game available for fans at the store.

The first 100 people to join the queue at the Oxford Street branch will get a limited edition, customised Battlefield 3 military-style dog tag. Adding further excitement on the night, a Battlefield 3 gameplay challenge will give two lucky fans the chance to win a pair of Steel Series Siberia V2 headphones.

  

Neil Ashurst, head of UK PR at GAME said: “With Battlefield 3 being even more interactive and exciting than its predecessors, we wanted to give our customers the biggest and most explosive midnight launch we could create. With over 500 GAME and gamestation stores opening at midnight, we’re definitely on the front line for this hotly anticipated launch and are happy to be able to give Battlefield fans the chance to get their hands on it as soon as possible. We can’t wait to be open our doors and let battle commence this Friday.’’

For the latest information on the Battlefield 3 midnight store launches, visit www.game.co.uk andwww.gamestation.co.uk . Battlefield 3 is also available for pre-order in store and on the GAME or gamestationwebsite.