1 IN 5 BRITS DON’T KNOW WHEN WWI BEGAN
· Research commissioned around the launch World War I narrative-adventure game, 11-11: MEMORIES RETOLD
With First World War commemorations taking place across the UK, BANDAI NAMCO Entertainment Europe has commissioned a survey to find out how much the nation knows about the Great War.
The research of 2,000 people revealed that a fifth (20%) of people do not know which year the war begun or the year in which it ended (20%). Additionally, over a quarter (28%) of people can’t name the Battle of the Somme as a key event during the global conflict.
Just under half (49%) of people know that the assassination of Archduke Franz Ferdinand was one of the major causes of WWI.
The poppy as the national symbol of Remembrance is also incredibly important to Great Britain, yet nearly a third (30%) don’t know that the symbol comes from John McCrae’s now famous poem 'In Flanders Fields' - inspired by poppies growing across battle-scarred fields.
BANDAI NAMCO Entertainment UK PR and Marketing Director, Lee Kirton said, “Working on 11-11: MEMORIES RETOLD was a passion project for us. We wanted to commemorate the centenary of the First World War and allow gamers to experience the heartbreak and difficult decisions that had to be made. We hope through the power of the game we can help a new audience discover more about the history and the importance of WWI.”
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