Friday 17 February 2012



                                                        
GAME and gamestation get set for official PlayStation®Vita midnight launch

Gaming fans can be the first in the UK to buy Sony’s new portable console as it launches at midnight on Tuesday 21 st February in GAME and gamestation


GAME and gamestation, the UK’s leading game retailers and official launch partner for PlayStationVita, are getting set for a night of gaming fun to remember with the launch of Sony’s new handheld console, PlayStationVita. Opening the flagship stores at midnight on Tuesday 21 st February for this hotly anticipated launch, GAME and gamestation customers will be the first in the country to get hold of their own PS Vita™ consoles.

GAME’s flagship store on Oxford Street will be holding the official UK midnight launch where gaming fans will be treated to exclusive meet and greets with WipEout 2048 developers Karl Jones and Ami Ledger who will be signing copies of the game that is one of the many fantastic titles that will be available on PS Vita at launch.

The PlayStationVita Mobile Team will also be on hand to provide sampling experiences for the crowd, while goody bags including a GAME PSN voucher and merchandise will be handed out.  Also first in the queue will receive one whole year’s supply of PS Vita games absolutely free!       

As a thank you to the most committed of fans for queuing on the night, invitations to an exclusive after-party at the PlayStationVita Rooms at 80 Oxford Street in London will be given out.  There fans will be able to enjoy DJ sets, refreshment and more Vita related merriment . The lucky gamers will also have the opportunity to play new releases and discover what the PlayStationVita has in-store for customers over the next few months.

Anna-Marie Mason, Marketing Director at GAME & gamestation said: ‘’As the official launch partner, we’ve been leading the way by giving gamers the chance to sample the console across 600 GAME and gamestation stores and the excitement built around the PlayStationVita launch shows that handheld gaming is as popular as ever.

With both our flagship stores opening at midnight to celebrate the launch of PlayStation Vita, we’re getting set for a fantastic night of gaming and we’re looking forward to giving customers the earliest chance possible to buy their own PlayStationVita.’’

For the latest information on PlayStationVita midnight store launches, visit www.game.co.uk and www.gamestation.co.uk .PlayStationVita is also available for pre-order in store and on the GAME or gamestation website.

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