Games Booth

Eurogamer Expo announces GAME as retail sponsor

UK's biggest games retailer to offer special deals throughout the show
Eurogamer Expo, the UK's biggest and best gaming festival, is pleased to announce that GAME will be the retail sponsor for this year's show.

The Eurogamer Expo will be returning to London's Earls Court from 27th-30th September 2012 and is expected to welcome over 50,000 gamers.

GAME will sell games at the show and offer special deals organised with leading publishers who are exhibiting during the Expo.

Rupert Loman, Managing Director of Eurogamer, said: "We're delighted to have a retail sponsor of GAME's stature associated with the Expo. Their huge marketing reach should help bring the Eurogamer Expo to the attention of more gamers than ever before."

Anna-Marie Mason, Marketing Director of GAME, said: "Eurogamer Expo is a great show and our customers love it. We're excited to be partners with Eurogamer Expo this year. GAME will be highly visible at the show offering great deals and on a range of this year's best products."

The Eurogamer Expo takes place 27th-30th September 2012 at Earls Court, London, and promises more playable games than ever (including a large number of UK first-plays), our highest-profile developer session schedule, as well as a number of satellite events including the Games Industry Fair.